Why offline and printed business directory is no longer active?

As we are aware of the situation of the digital media and its influence on the human life in the current scenario of science and technology, the online business directory has a vital role for the business in making a fortune. The print media is no longer active. The internet has told upon the health of the print media. Very recently, you may have heard the bankruptcy of the world famous magazine ‘reader’s digest’ that was behoving the table of doctors, engineers and administrators etc. This popular magazine that was the household name among the intellectuals got bankrupted twice within four years of duration.

Somewhat similar ordeal with printed yellow pages took place. It is experienced that the heyday of the offline business directory for the manufacturers, exporters, buyers and sellers has been an obsolete phenomenon. The business to business directory was making huge business for offering database. However, the presence of the internet has not given any corner to the yellow pages to stand upon. The dynamic and one click technology enabled the people to get business from the remotest area of the world. That is why; the printed enquiry information remained on the table of business people unattended.

At the advent of the internet, many database information owner started changing their business weather because of the people’s reluctance in keeping a huge book on their table which relatively valueless to the technology of internet. Today, the B2B search engines and online portals are aplenty. The competition among the business to business is rampart. However, the internet penetration has been extreme among the people creating multiple opportunities. The search engines and internet companies have enjoying the heyday of World Wide Web.